About Me
Results-oriented marketing professional with extensive experience in affiliate program management. Emphasizes team collaboration, adaptability, and achieving results. Proficient in strategic partnerships, data analysis, and digital marketing strategies.
Affiliate Manager
Performance Factory
11.2024 - Current
Online Acquisition Intern
Visable GmBH
09.2022 - 09.2024
Master of Science
Arden University
08.2022 - 05.2023
MBA(Tech):Electrical Engineering and Business Administration
NMIMS University
07.2015 - 08.2020
Product Development Intern
Mswipe Technologies
04.2019 - 09.2019
Professional Experience
Affiliate Manager
- Ran full funnel paid media campaigns in DV360, optimizing for CTR, viewability, and audience fit.
- Scaled affiliate revenue by 35% via strategic partner programs and performance incentives.
- Optimized campaigns using social listening and A/B testing methodologies.
- Delivered actionable insights with Google Analytics and platform dashboards.
- Grew the affiliate network and secured long-term B2B partnerships through strong relationship building.
- Worked cross-functionally to ensure campaign compliance, creative accuracy, and smooth execution.
Intern, Online Acquisition
- Drove B2B lead acquisition via paid, organic, and affiliate channels
- Built data workflows and automated KPI tracking with HubSpot and GA
- Launched and optimized Google and Meta campaigns
- Conducted UX research (heatmaps, funnels, surveys) to optimize site performance
- Designed predictive models for lead forcasting and customer acquisition
- Created dashboards and budget reports to align spendings with the ROI targets
- Boosted conversions through structured A/B testing of emails, landing pages and creatives
Intern, Product Development
- Conducted market surveys and merchant interviews to uncover pain points and develop mobile POS feature design.
- Translated research into actionable product suggestions, UI wireframes, and improved onboarding flows.
- Supported Android app testing by executing test cases, identifying bugs and validating fixes pre-release.
- Collaborated in sprint planning with PMs and developers, contributing to cross-functional product delivery.
- Benchmarked fintech competitors to analyse UX, pricing and feature gaps.
- Identified the need for multilingual onboarding, which was later adopted into product planning.
Education
Master of Science: Marketing And Data Analytics
Arden University - Berlin, Germany
2022 - 2023
MBA(Tech.): Electrical Engineering and Business Administration
NMIMS University - Mumbai
2015 - 2020
Skills
Analytics and Reporting
- Google Analytics 4
- Google Looker Studio
- Excel (Advanced)
- Hotjar
- Meta Analytics
- Linkedin campaign manager
- Google Sheets
Marketing and CRM platforms
- DV360
- Google Ads
- Microsoft Ads
- HubSpot CRM
- Salesforce
- Appsflyer
- Adjust
Technical and Data
- Python
- SQL
- CSS
- Javascript
- HTML
- C#
- Tableau
- Poxwer BI
- BigQuery
Design and UX
- Figma
- Canva
- Capcut
- Photoshop
Testing and Optimization
- A/B Testing
- Dashboarding & Data Interpretation
- Conversion Rate Optimization
- Campaign Performance Testing
- Behavioral Analytics
Languages
- English (Fluent)
- German (Intermediate)
- Italian (Basic)
- Hindi (Native)
- Marathi (Native)
Contact
adighagare@gmail.com
+49 174 7798691
Berlin, Germany